"Parents located in north London wants to find an extraordinary and qualified tutor to guide their most junior child on his first steps to turning into an English gentleman."
Looking at this post, you might easily overlook the wording "beginning" as just an expression.
Yet, it may be the most significant part of this unique job advert, as it seeks to recruit a tutor for a 12-month-old.
Hundreds of responses have already been sent in since the anonymous family advertised their call for the £180,000 per year tutor, who needs to be "an exceptional individual".
During the past few weeks, the post has attracted notice throughout the press, with numerous asking why?
Forward-Thinking Method
Adam Caller, chief executive of a global tutoring firm, which is helping the family in their search, said that despite early skepticism, he found the concept "visionary", and "advanced".
When he met the family, he said they recognized the atypical nature of their request, and how early in age their son is.
However, they explained that they "preferred not to postpone any longer" to get a tutor, as they had waited until their older child was five, and by that stage "cultural influence had already taken hold".
What precisely does the family refer to by "cultural bias"?
It's "comprehensive", Adam replied. "How you eat, the way you speak".
He said the older sibling had picked up "extremely delicate, non-verbal cues" from the family, and had assumed their cultural ways. The family explained to him they hoped to prevent this pattern to repeat itself with their infant.
The strategy: To engage a UK tutor, who needs to speak with RP, to influence the baby from day one.
Osmotic Learning
"A lot of the learning at the beginning here is kind of acquired indirectly," explained the CEO.
It's via this natural absorption that the family are expecting the child will acquire the UK customs they want to impart.
He noted the tutor must be someone who went to "the appropriate educational institutions – similar types of schools as the family aspire to send their son to".
"The tutor must be the appropriate candidate, they'll be carrying out things they aren't even aware they're doing, simply by nature," he added.
Money No Object
The family explained to the expert the chosen tutor should ideally also have familiarity of or interest in horse riding, skiing, creative fields and musical activities so as to influence the child in a diverse set of hobbies.
Furthermore though, he said the family desired the tutor to enrol the child on a range of courses so the child would be "pony-riding and starting an musical instrument by the time they are about three years old".
In the family's minds, helping their son grow into a "British gentleman" will bring about accomplishment and open doors.
"Taking into account the pros and cons of that, because it's undoubtedly a status symbol," he notes.
But, despite all this tutelage in "UK identity", would the child adopt what is termed cultural leaning from the globally influenced family he resides with anyway?
"Yes", said he. "The family realize this may not work, but they've merely embraced the view of, 'why not attempt it and we'll proceed as early as we can', because the price of it is irrelevant," he stated.
Impractical
Several in the education sector who express these doubts.
Peter Cui, CEO and founder of an educational organization, who provides personal educators, stated that "the development of adopting dual cultures, or indeed, becoming oneself, is something that must be experienced personally, not engineered."
The expert noted that he had moved from the Far East to the UK at the age of seven, and had been brought up understanding and living two backgrounds. He went on to study at Cambridge University.
"The notion that an individual can function as a embodiment of English culture, a person who can in some way impart the characteristics of a UK sophisticate upon a one-year-old child, seems to me naive and unfeasible," he commented.
"In my experience, engaging a typically British tutor from infancy will does not automatically create the result they hope for.
"I never had that kind of mentor, and yet I have been fortunate enough to experience numerous of the experiences they desire for their son."
He stated: "The reality is, personal identity should not be dictated from the outside influences; it must be embraced, and it must originate internally."
Acquiring Englishness
Certainly, Britishness is something the CEO thinks can be instructed – and marketed.
"I think the situation that the international society views us in this respect is something that we should be cherishing|valuing|appreciating